Support the fact-based journalism you rely on with a donation to Marketplace today. Give Now!
News In Brief

Happy 80th birthday, Twinkie!

Melissa Kaplan Apr 9, 2010

If you need a good excuse to indulge today (beyond the fact that it’s the weekend), maybe you’ll want to celebrate the 80th birthday of the Twinkie. Hostess’s signature cake was born in Schiller Park, Ill. in 1930, when baker James Dewar was looking for something inexpensive to serve his customers during the Depression. The original dessert was filled with banana cream, but a rationing of bananas during World War II forced him to change the cream filling to vanilla — which remains one of the Twinkie’s key ingredients.

They don’t look a day over 79!

There’s a lot happening in the world.  Through it all, Marketplace is here for you. 

You rely on Marketplace to break down the world’s events and tell you how it affects you in a fact-based, approachable way. We rely on your financial support to keep making that possible. 

Your donation today powers the independent journalism that you rely on. For just $5/month, you can help sustain Marketplace so we can keep reporting on the things that matter to you.