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Jennifer Collins

Reporter, Marketplace

SHORT BIO

Jennifer Collins is a former reporter for the Marketplace portfolio of programs. Based in Los Angeles, she covered media, retail, the entertainment industry and the West Coast.

Collins joined Marketplace in 2007 as an assistant producer and spent an additional two-and-a-half years directing and producing Marketplace Morning Report.

Collins likes the challenge of preparing for an interview, the thrill of a good conversation and the pleasure of learning something new every day. Prior to Marketplace, Collins reported for newspapers in Oregon, Alabama and Cambodia.

Collins received her bachelor’s degree from Western Washington University and attended Columbia University’s Graduate School of Journalism, receiving honors in radio. She speaks some Spanish, French, Khmer and Arabic.

A native of Samish Island, Washington, (where Collins drove a farming combine for three summers in high school, harvesting peas) she currently lives in Los Angeles where she can be found scrambling up hillsides and running through the streets, as well as showing movies in her backyard for her neighbors in Hollywood.

Latest Stories (316)

Needing a job to get a job

by Jennifer Collins
Feb 17, 2011
Some job listings these days specify that only employed workers need apply. It can be a frustrating situation for the long-term unemployed.
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No go on zip codes

by Jennifer Collins
Feb 11, 2011
A California Court has ruled that retailers can no longer ask consumers who use credit cards for their zip codes, and then store the numbers. The move is a big blow to retailers who profited from using, and selling, that information.
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Super Bowl ads had previews

by Jennifer Collins
Feb 7, 2011
Ad campaigns have their own campaigns as even TV commercials have previews, to build their audience.
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Some parents still struggle with acquiring insurance for children

by Jennifer Collins
Feb 4, 2011
Children with preexisting conditions can no longer be denied insurance by providers, but the bill may still be high for parents.
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Sara Lee splits

by Jennifer Collins
Jan 28, 2011
That old slogan, "Nobody doesn't like Sara Lee" doesn't apply anymore. After years of declining business, and failed attempts to sell itself, Sara Lee is splitting into two companies. One domestic. One foreign. And, yes, there will still be cheesecake.
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Nielsen goes public

by Jennifer Collins
Jan 27, 2011
The ratings company becomes 2011's first big private equity IPO and could set the standard for other privately held companies considering their own public offerings.
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Super Bowl viewers will party hard

by Jennifer Collins
Jan 26, 2011
Americans are expected to spend more than ever on food, TVs, and other Super Bowl accessories. What it means for advertisers, and for the economy.
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Internet running out of digital addresses

by Jennifer Collins
Jan 25, 2011
In about a week, the organization that assigns addresses that identify every device connected to the Internet will run out of numbers. The workaround could make the Internet slower and flakier.
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'Poison pill' tactic used to fend off hostile takeover

by Jennifer Collins
Jan 22, 2011
Two companies are currently in a legal battle that could dramatically alter the way publicly traded companies change hands in the U.S. One company is using the "poison pill" tactic, which increases the number of shares to make a takeover prohibitively expensive.
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Nonprofit center helps immigrants build business

by Jennifer Collins
Jan 21, 2011
Plaza Adelante in San Francisco has become a nonprofit hub that's helping the surrounding Latino neighborhood create and build their small businesses.
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