Stories Tagged as
Advertising
Advertising to a digital generation
by
Kai Ryssdal
Jan 12, 2012
Our "Future of TV" series continues with a look at how advertisers target youth through ever-changing mediums.
CES: Ad agencies invade the geek playground
Jan 10, 2012
For marketers this year, the Consumer Electronics Show is the place to be.
The psychology of 'price anchoring'
Jan 6, 2012
Ever run to the grocery store planning to buy just a gallon of milk, but come out with a cart full of items? A behavior science professor explains the numerical triggers that encourage us to buy more.
iStockphoto
Not exactly aiding relief
by
Scott Tong
Dec 22, 2011
Popular online ads for famine victims don't benefit actual famine victims.
A sponsored Facebook News Feed
by
Marc Sanchez
Dec 21, 2011
Because if there's one thing the internet needs is more ads.
China bans primetime TV ads
by
Rob Schmitz
Nov 29, 2011
The government in China has decided to ban all advertisements on primetime TV in the coming year, leaving foreign companies who have invested millions without an outlet.
We three kings need to help each other
by
John Moe
Nov 9, 2011
Microsoft, AOL, and Yahoo! [announced an advertising partnership yesterday](http://online.wsj.com/article...
For public good, not for profit.
Commercials? On TV? BELIEVE IT!
by
John Moe
Nov 2, 2011
LG announced yesterday that it's partnering with online adverting company, YuMe. The deal will bring ads into LG's Internet-enabled TVs. The Toyota...
Kids targeted by sugary drink ads
Oct 31, 2011
A new study out from Yale's Rudd Center shows that children and teens are more exposed to ads for high-calorie soda drinks than ever before.
The...
Political ad spending to be posted online?
by
John Moe
Oct 27, 2011
The FCC is expected to vote today on a new rule requiring broadcasters to disclose political advertising spending online. The information has long...