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Affordable luxuries

Consumers say they're worried about the economy, but retail sales are strong

by Kristin Schwab
Feb 17, 2023
Data released this week shows there’s a disconnect between what people say and what they do.
"Affordable luxuries" — like an afternoon treat from Starbucks — "can actually increase in sales because of the stressful moments that people have in their lives," said Yale's Ravi Dhar.
Saul Loeb/AFP via Getty Images
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