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Beer sales

Bud Light still struggles to recover from anti-trans boycott

by Savannah Maher
May 8, 2024
Last April, Bud Light became the target of a conservative boycott over a 45-second promotional video posted by a transgender influencer.
Bud Light's response to backlash following a sponsored ad featuring a trans influencer "was poor on every level," said Joanna Schwartz at Georgia College and State University.
Natalie Behring/Getty Images
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With prices rising on cheap beer, some consumers spend extra on premium

by Andy Uhler
Oct 27, 2022
Anheuser-Busch InBev says beer sales were up in the third quarter, in part because some consumers shifted to "premium" brands.
Anheuser-Busch InBev has passed along the costs of barley, hops, transportation and fuel by raising the price of Bud Light and convincing consumers to buy higher priced "premium beers."
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