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Bras

For the bra industry, a new fit

by Erika Beras
Apr 12, 2019
A look at the companies disrupting the $7.2 billion bra business.
Online startups entering the $7.2 billion bra business are responding to a demand for bras in more sizes and shades. Above, an ad for ThirdLove.
Courtesy of ThirdLove
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Homeless donation program focuses on essentials for women

by Marketplace Contributor
Mar 20, 2017
'Support the Girls' encourages donations of products women need, like feminine hygiene supplies and bras.
Grace Whitley, Support the Girls coordinator for the Dallas area, unloads donations of bras and hygiene products at the Center of Hope homeless shelter for women and children.
Courtney Collins
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Choosing a bra: Personal fitter vs. online algorithm

by Queena Kim
Oct 19, 2012
Women spend a lot of money on bras, but is it better to find the best bra through a personal shopper or a website's algorithm?
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