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Timber industry goes after green LEED certification

May 30, 2013
The timber industry is challenging the sustainable forestry certification of the LEED green-building program state by state.

How much is that 'green' label on your house worth?

Jul 31, 2012
A study suggests that homes certified as environment-friendly do sell at a premium. But in terms of choosing which home to buy, it's still location, location, location first.

Making green sexy?

Jan 26, 2009
Here at the Greenwash Brigade, we recently received a press release titled "Making Green Sexy," about a LEED certified mega mansion in Florida...

"Location, location, location" - a message lost on Warm Springs Tribes

Jul 27, 2008
Planners at The Confederated Tribes of Warm Springs don't seem to be familiar with the well-known marketing mantra: location, location, location....

Green homes - speedy sales in a slow market?

Mar 12, 2008
For a year, I've been trying to convince Minnesota's affordable home builders concerned about a slowing market what Greg Pinn, a San Jose home...

Response - Define "Sustainability." Please.

Jan 10, 2008
Two chocolate chip cookies are yummy. Eighteen chocolate chip cookies will make you sick. There's a similar challenge with defining...

Define "Sustainability." Please.

Jan 10, 2008
I heard my voice on Marketplace this morning. Odd. I heard Heidi, too, for the first time ever. Nice to put a voice to a name, a face, and a...

For public good, not for profit.

LEED certification in a transitional moment

Jan 8, 2008
I totally agree with Daniel Brook's premise that you can game the LEED Rating System to come up with a LEED Certified project that is decidedly NOT...

LEED - Green or a Game?

Dec 31, 2007
I've been doing a little early preparation for my New Year's resolution - to take the USGBC's LEED Accredited Professional test (passing not...