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Lego says making bricks from recycled bottles produces more carbon than new plastic

Sep 25, 2023
Another example of how hard it can be to recycle polymers.
It takes a lot of energy and money to recycle plastics.
Justin Sullivan/Getty Images

What does it take to launch a successful toy?

Feb 17, 2022
Americans are buying lots of toys right now. But launching a new one is still very difficult — a good idea is no guarantee of success
Clixo, a toy that launched during the pandemic, uses magnets to connect pieces. A Duplo Lego set is in the background.
Stephanie Hughes/Marketplace

More Chinese students studying abroad return to China

Aug 27, 2019
In 2017 and 2018 some one million students studying abroad returned to China.
Prince Jiang left his life in Indiana to become the first certified Lego professional builder in mainland China.
Courtesy of Prince Jiang

Lego fans help keep tabs on counterfeits

May 16, 2019
Private investigators and sales teams can only do so much, says Lego's China vice president.
Mascot Jinbao made of Lego bricks is on display on day three of the China International Import Expo at the National Exhibition and Convention Center in Shanghai, China.
Photo by VCG/VCG via Getty Images

Bang for your brick: behind Lego’s thriving secondary market

Mar 4, 2019
Lego fans and investors maintain a robust, independent online market for rare and valuable pieces.
At age 15, Kaleb Johnson sold some of his Harry Potter-branded Legos, which included a similar Mad-Eye Moody figurine. That sale netted him $2,000.
dbowker3d/Flickr

How to be a Lego designer

Jun 29, 2018
The company's vice president of design left fashion for his "ultimate childhood dream" of working with the plastic bricks.
Husband and wife Annie and Ed Diment put the final bricks in place on their 400,000-piece "Ice Age" display at a Lego exhibition in London in 2015. The woolly mammoth took nine weeks to build.
Chris Ratcliffe/Getty Images

'Lego Batman' producer wants to make everything awesome (again)

Feb 9, 2017
Dan Lin says this time, there's more pressure to build a successful franchise.
Dan Lin, producer of "The Lego Batman Movie,"
Courtesy of Warner Bros.

For public good, not for profit.

Lego sales flatten out, but everything is still awesome

Sep 7, 2016
The brickmaker puts the brakes on growth after global demand outstrips supply.
Toys are a fickle industry — here today, gone tomorrow, but Lego seems to have cracked the code.
Dan Kitwood/Getty Images