YouTube beauty videos for people over 35 are a huge hit

Oct 27, 2017
Yes, many social influencers are millennials. But the category to watch might be the over-35 crowd.
Angie "Hot-and-Flashy" Schmitt before shooting one of her videos. 
Courtesy of Angie Schmitt.

Why is Rihanna's makeup line selling like wild?

Sep 22, 2017
Fenty Beauty boasts 40 shades of foundation. Fans say it gives women of color something they can't find elsewhere.
Bamike Ogunrinu, left, sits as New York City-based makeup artist Etzel Ecleston does her makeup with Fenty Beauty products. The brand, launched this month by popstar Rihanna, has been selling out online and in stores.
Peter Balonon-Rosen/Marketplace

Campaign Jobs: Making politicians prettier

Aug 19, 2015
Kriss Blevens is makeup artist to politicos, including former Rep. Newt Gingrich.

Why M.A.C. is the foundation of the Estee Lauder brand

Aug 15, 2013
Estee Lauder began marketing makeup to minorities in the U.S. during the recession, launching its M.A.C. stores. Now that line is the biggest selling makeup in several countries.

FDA warns on anti-aging claims of cosmetics

Sep 13, 2012
Anti-aging creams are a growing share of the cosmetics market, but the FDA warns that if companies claim pharmaceutical benefits from their products, the FDA will review them as drugs.

Cosmetics for men a growing market

Jun 25, 2012
One of the fastest growing segments of the cosmetics market is actually products geared towards men. According to the research firm Mintel, sales of men's toiletries could hit $3.2 billion by 2016.

Lawmakers pushing to regulate cosmetics

Apr 2, 2012
Right now the Food and Drug Administration is all but powerless to regulate cosmetics. Bills in Congress could give the industry a facelift by banning ingredients linked to cancer and other disorders.

For public good, not for profit.

Chief Avon lady to be replaced

Dec 14, 2011
Longtime CEO Andrea Jung will step aside as Avon faces management and growth challenges. She will remain chairman of the cosmetics firm.