My Analog LifeHow We SurviveI've Always Wondered ...A Warmer World

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Marketing

Everything is branding: Four more weird partnerships

by Tony Wagner
Oct 9, 2014
Lego and Shell are strange bedfellows, but they're far from the strangest.
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A new game for neighborhood parks: marketing

by Gigi Douban
Oct 6, 2014
Public parks are trying to get people away from screens and into the community.
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Your phone knows where you are. So do marketers

by Sam Harnett
Sep 30, 2014
Companies can use your mobile location data to learn what you do and what you buy.
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Pliny the Elder: A case study in scarcity marketing

by Queena Kim
Sep 18, 2014
Pliny the Elder inspires beer hunters around the world to search for just one bottle.
Bottles of Russian River Brewing Company Pliny the Elder beer sit in a cooler at Russian River Brewing Company on February 7, 2014 in Santa Rosa, California.
Justin Sullivan/Getty Images
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Weekend Brunch: Amazon v. Hachette, Axe, and Candy Crush

by Stacey Vanek Smith
Aug 15, 2014
Zac Bissonnette and Marketplace's Stacey Vanek Smith wrap up the week's news.
Brunch.
Photo courtesy of iStockphoto
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Is Wal-Mart rethinking its business approach?

by Gigi Douban
Aug 14, 2014
How will Wal-Mart's socially-responsible initiatives fit with its corporate goals?
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Marketing remains largely untapped for Eid Al Fitr

by Nuran Alteir
Jul 28, 2014
Muslim Americans add billions to the economy. So why haven't marketers caught on?
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The unheralded path to success: be invisible

by Sally Herships
Jun 25, 2014
Not everyone has to be an extroverted self-promoter to succeed
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I've Always Wondered ...

Why do marketers want young men so badly?

by Mitchell Hartman
Jun 23, 2014
Men 18 to 34 are marketed to using machismo, sex, body-blows and insults.
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By The Numbers

Meet Happy! The unsettling new Happy Meal mascot

by Stacey Vanek Smith
May 20, 2014
McDonald's new Happy Meal mascot: marketing fail or counter-intuitive genius?
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