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Bidding war for rights to air NBA’s 2025 season is officially on

Apr 24, 2024
Amazon Prime, Apple TV+ and Netflix want to expand their live sports offerings. The deal can be worth tens of billions of dollars.
Legacy media companies will compete with streamers like Amazon Prime, Apple TV+ and Netflix, who are eager to expand their live sports offerings.
Michael Reaves/Getty Images

NBA's in-season tournament aims to attract more — and earlier — viewers

Nov 15, 2023
Major league sports are getting more creative at a time when just 16% of Americans follow a team "very" or "extremely" closely.
Ohio State Buckeyes mascot Brutus Buckeye pretends to sleep as the Michigan Wolverines starting lineup is announced. Turns out, most Americans are sleeping on sports too.
Jamie Sabau/Getty Images

Cord-cutters threaten the existence of regional sports networks

May 26, 2023
Lost cable fees mean reduced rights payments to teams. It's uncertain how it will all play out, says Ben Strauss of The Washington Post.
In March, Diamond Sports Group, the largest owner of regional sports networks, filed for Chapter 11 bankruptcy protection.
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Half of NBA teams are now led by Black head coaches

Jun 6, 2022
But those studying the NBA say change has been slower among referees, athletic trainers and in the front offices.
Ime Udoka has led the Boston Celtics to the NBA Finals in his first year as head coach of the team.
Maddie Malhotra/Getty Images

Why is the new NBA season starting so soon after the last one?

Nov 27, 2020
It's a simple matter of at least $500 million.
LeBron James of the Los Angeles Lakers shoots a 3-pointer against the Miami Heat during the 2020 NBA Finals in the "bubble" on Sept. 30.
Kevin C. Cox/Getty Images

NBA "bubble" has been a success, but how are the league's finances?

Aug 14, 2020
The NBA said the cost to operate the bubble is more than $150 million. There also aren’t any fans there to buy tickets or spend money.
Had the league not finished the season and canceled the playoffs, the NBA would not have satisfied a billion-dollar TV contract.
Mike Ehrmann/Getty Images

After pressure from players, some Black-owned businesses profit from NBA 'bubble'

Jul 30, 2020
The league wants to keep players happy while quarantined. The athletes feel empowered to make an impact.
A Celtics-Rockets game in February, shortly before the season was paused.
Maddie Meyer/Getty Images

For public good, not for profit.

Ping pong, anyone? Sports fans find new games to bet on during the pandemic

Jul 16, 2020
While U.S. pro sports leagues suspend play, table tennis, darts and other more obscure competitions find new fans.
Sports fans have had to look elsewhere for betting opportunities. Above, the final match of the Düsseldorf Masters table tennis competition.
Lars Baron/Getty Images

The economics of the NBA "bubble"

Jul 15, 2020
What the Disney World bubble is costing the NBA in its effort to keep players safe — and why it's probably money well spent.
Pedro Pardo/AFP/Getty Images