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In retail, it's all about "omnichannel" selling

Nov 23, 2023
It’s not in-store versus online — it’s in-store and online, and something in between.
"[Walmart's] in-store experience is really consistent. They have a lot of doors throughout the U.S. But they're also putting a lot of efforts into online Black Friday deals," said Brittany Steiger at Mintel.
Mario Tama/Getty Images

Big box stores go big on renovations to tempt shoppers

Nov 7, 2023
They're trying to stay ahead of what customers, now used to online convenience and speed, expect from a retailer.
Endless aisles are Walmart’s strength — but also its weakness.
Joe Raedle/Getty Images

Can AI product review summaries help us make better purchase decisions?

Aug 17, 2023
Amazon is using the technology on its mobile app to synthesize stacks of user comments into one tidy paragraph. Do you buy the idea?
Amazon's new artificial intelligence-generated review system "is immediately going to be a target for sellers to manipulate," says marketing professor Brett Hollenbeck.
isiddheshm/Getty Images

FedEx meets lowered demand for shipping with cost-cutting and layoffs

Jun 21, 2023
As consumers favor services over buying goods, FedEx and other shippers are feeling the pinch.
FedEx is spending more on wages and equipment while people are choosing experiences over goods.
Justin Sullivan/Getty Images

In California’s Inland Empire, the warehousing industry’s growth comes with consequences

Apr 19, 2023
Many worry that the industry’s growth has put the local environment and economy at risk.
Above, a massive processing and distribution center in Los Angeles.  Warehouses have boomed in California’s Inland Empire over the past decade thanks to the growth of online shopping.
Frederic J. Brown/AFP via Getty Images

Some welcome inflation news: Prices for goods online are falling

Apr 10, 2023
It's not inflation slowing, it's actual prices falling.
The price — and demand — for electronics like PCs has dipped substantially since the start of the pandemic.
Jon Cherry/Getty Images

For online shoppers, is too much variety a blessing or a curse?

Feb 21, 2023
With thousands of items and products to choose from, consumers need to protect themselves from making the wrong purchase.
Sifting through the thousands of product choices online is getting harder.
Tom Cooper/Getty Images

For public good, not for profit.

"Dark patterns": The deceptive arts of e-commerce

Jan 16, 2023
Emily Stewart of Vox explains how web tactics like countdown clocks and inventory trackers can create a false sense of urgency for consumers.
Many e-commerce sites use well-honed tactics to influence consumers to "buy, buy, buy." Emily Stewart advises consumers to learn about them and avoid impulsive shopping.
Stuart C. Wilson/Getty Images

Is the era of free returns for online purchases coming to an end?

Nov 4, 2022
Something to keep in mind as you start your online holiday shopping: Many retailers are getting stricter about their return policies.
Getty Images

How companies use “dark patterns” to keep you locked into online subscriptions 

Oct 26, 2022
Subscription-based models have been around for a while, but the internet is making them more ubiquitous than ever.
Some companies' websites have design elements aimed at deceiving consumers into buying their products or services.
Mark Wilson/Getty Images