Support the fact-based journalism you rely on with a donation to Marketplace today. Give Now!

Celebrity book clubs are "extremely influential" in the publishing world

Aug 1, 2024
"I saw such a shift to having some of those more traditional media sources become less influential in sales," said journalist Sophie Vershbow. "Ultimately, a lot of these book clubs have taken that place and started selling a lot of books."
Books selected by "Reese's Book Club" on display at an event in Los Angeles.
Rodin Eckenroth/Getty Images for Hello Sunshine / Taco Bell

Why were Weight Watchers and uranium mining stocks up today?

Dec 22, 2016
A tale of two stock ticker symbols.
 Oprah Winfrey speaks onstage at Hearst MagFront 2016 at Hearst Tower on Oct. 25 in New York City.
Ben Gabbe/Getty Images for Hearst

Oprah brings her own history to Weight Watchers

Oct 19, 2015
Winfrey brings 'humanity' to the brand, but could her ups and downs hurt it?

Can Oprah fix what's wrong with Weight Watchers?

Oct 19, 2015
The company faces a challenges, like DIY dieters.

What happens when big philanthropy efforts fail?

Sep 22, 2015
A new book explores the flaws in Zuckerberg's $100 million gift to Newark schools.
Dale Russakoff's "The Prize: Who’s in Charge of America’s Schools?" explores the flaws in one group's plans to reform education in New Jersey.
Justin Sullivan/Getty Images

PODCAST: A case of the Mondays for BofA

Apr 29, 2014
As Oprah releases a new tea at Starbucks, a look at the power of branding. And, the business value of connecting with old flames, or "dormant ties."

Which brand is bigger: Oprah or Starbucks?

Apr 29, 2014
A little pepper. A little ginger. A Starbucks Chai Tea with Oprah’s name on it.

For public good, not for profit.

The business of Oprah's couch

Aug 19, 2013
Oprah Winfrey may not have her network daytime TV show anymore, but she's still boosting her cable network with her big interviews.

Oprah's OWN bounces back with help from Tyler Perry

Jul 31, 2013
The Oprah Winfrey Network turned a profit this quarter thanks to two Tyler Perry shows.

Too much food and beauty on Oprah's TV channel?

Mar 15, 2013
Canadian telecommunications regulators say the Oprah Winfrey Network is neglecting educational programming.