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Rihanna puts her Fenty fashion "house" on hold

Feb 11, 2021
Fenty is essentially a startup within an established brand that has faced challenges during the pandemic.
Paras Griffin/Getty Images for BET

Rihanna partners with Amazon to stream fashion show

Aug 27, 2019
Amazon wants to grow its apparel business. Could a retail collaboration with Rihanna be far behind?
Amazon Prime has more than 100 million members. That’s a lot of potential customers for Rihanna, shown above at a London movie premiere in 2017.
Tim P. Whitby/Getty Images

Rihanna and LVMH announce new luxury fashion house

May 10, 2019
The 31-year-old star has made history (again).
Rihanna attends the Fenty Beauty by Rihanna anniversary event on October 3, 2018 in Sydney, Australia.
Photo by Caroline McCredie/Getty Images for Fenty Beauty by Rihanna

Rihanna is filling a hole in the $430 billion beauty market

Oct 23, 2017
Fenty Beauty isn't just for white women or just for women of color — it's for everyone.
Pop star Rihanna worked for two years with Kendo, a beauty brand developer, to create her Fenty Beauty line.
Tony Woolliscroft/Getty Images for Fenty and Harvey Nichols

Why is Rihanna's makeup line selling like wild?

Sep 22, 2017
Fenty Beauty boasts 40 shades of foundation. Fans say it gives women of color something they can't find elsewhere.
Bamike Ogunrinu, left, sits as New York City-based makeup artist Etzel Ecleston does her makeup with Fenty Beauty products. The brand, launched this month by popstar Rihanna, has been selling out online and in stores.
Peter Balonon-Rosen/Marketplace