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Ulta Beauty’s challenges include increased competition

Oct 17, 2024
In an effort to counter rivals, the retailer is opening more stores.
Ulta Beauty is facing softer consumer demand and increased competition.
Mike Mozart/Flickr

Ulta Beauty will open mini-shops within Target stores

Nov 10, 2020
Since the pandemic has changed behavior of cosmetics customers, analysts expect both Ulta Beauty and Target to benefit from their partnership.
Joe Raedle/Getty Images