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When the viral moment fades, will the sparkle stay?

Aug 6, 2024
"Virality is fleeting," says Kelsey Campion. "We could go viral tomorrow. We could go viral in a year, we could never go viral again."
"Similar to going viral, this slowdown is also a moment in time that in two years, we’ll look back on and see things very differently,” says Kelsey Campion, owner of Fringe + Co in New Orleans.
Courtesy Kelsey Campion

What's happening to the makers of holiday party attire?

Dec 17, 2020
There's an entire supply chain behind that sparkly dress.
Sparkly, sequined dresses for New Year's Eve? Not this year.
Svetikd via Getty Images