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The creative force behind a viral corporate TikTok account

by Reema Khrais and Maria Hollenhorst

Jan 17, 2022

Duolingo’s social media coordinator on their big green owl, the “Wendy’s effect” and changing the voice of brands online.

Thanks to its Gen Z social media coordinator and big green owl, the official TikTok account for language learning company Duolingo recently blew up.

Photo Illustration by Drew Angerer/Getty Images

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