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Southwest

Southwest may need to change the perks that made customers loyal

by Kristin Schwab
Sep 27, 2024
The carrier rose on a model of open seating and cheap domestic flights — a business plan that's less competitive now.
A Southwest Airlines plan sits at a gate at Washington's Reagan National Airport. The budget carrier is looking to overhaul its business model to boost profitability.
Daniel Slim/AFP via Getty Images
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What do activist investors do when targeting a particular company?

by Henry Epp
Sep 23, 2024
Their goal: Boosting share value
Southwest is one of several companies activist investors are pressuring to change their business practices.
Justin Sullivan/Getty Images
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Can Southwest regain passengers' trust?

by Matt Levin
Dec 30, 2022
Leisure travelers may be quick to forgive and forget. Business travelers, not so much.
Southwest Airlines travelers search for their suitcases Wednesday at Denver International Airport. In the past week, the carrier canceled more than 16,000 flights.
Michael Ciaglo/Getty Images
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Determined to woo customers, airlines offer more flexibility

by Lily Jamali
Aug 4, 2022
Southwest Airlines says it's getting rid of its one-year expiration date on flight credits. Analysts say more carriers may follow.
Mark Ralston/AFP via Getty Images
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Farmers, ranchers in the Southwest adapt to the region's worst drought in more than 1,000 years

by Savannah Peters
Feb 16, 2022
Some are selling cattle. Others are changing the crops the grow.
According to a study published this week in the journal Nature Climate Change, it’s the worst drought the Southwest has experienced in at least 1,200 years. 
icholakov / Getty Images
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FAA says Boeing 737 Max is safe to fly. Will passengers agree?

by Sabri Ben-Achour
Nov 18, 2020
The order says that Boeing’s design changes have made the jets airworthy, 20 months after the 737 Max model was grounded.
A worker walks by a Boeing 737 Max airplane as it sits parked at the company's production facility on Nov. 13 in Renton, Washington.
David Ryder/Getty Images
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COVID-19

Flying soon? That middle seat might be occupied

by Samantha Fields
Nov 3, 2020
More airlines are starting to sell middle seats to increase capacity on their flights.
Passengers board a flight in Lima, Peru, in July. Southwest Airlines said keeping its middle seats open cost the company $20 million in September alone.
Raul Sifuentes/Getty Images
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Airlines might not love Boeing right now, but switching planes won't be easy

by Scott Tong
Oct 24, 2019
The waitlist for new Airbus planes is seven years long.
It's unclear when or if the 737 Max will return to the skies. Above, a Boeing 737 Max 8 takes off for a test flight in 2016.
Stephen Brashear/Getty Images
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How companies like Wegmans, Southwest and Harley-Davidson get cult-like followings

by Marielle Segarra
May 29, 2019
What is it that turns customers into die-hard fans?
Senior PGA champion Paul Broadhurst pushes a shopping cart carrying his trophy outside of a Wegmans grocery store during a media tour on March 26, 2019 in Rochester, New York.
Brett Carlsen/Getty Images
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What are the most common Boeing Max routes?

by Janet Nguyen
Apr 16, 2019
Major airlines have decided to suspend use of the plane through the summer season.
An American Airlines Boeing 737 Max 8, on a flight from Miami to New York City, prepares to land at LaGuardia Airport on Monday morning, March 11, 2019 in the Queens borough of New York City. 
Drew Angerer/Getty Images
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