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Tech

Facebook Fallout

Does psychographic marketing really work?

by Molly Wood and Stephanie Hughes
Mar 20, 2018
With enough data, could a company predict what you want? That’s the idea behind psychographic advertising: A company builds a profile of each customer and uses it to manipulate their emotions through marketing. This type of advertising is at the heart of a scandal involving Cambridge Analytica, which used Facebook to get this type of […]
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Violent video games have come under scrutiny... again

by Molly Wood and Stephanie Hughes
Mar 19, 2018
The game industry is reacting after scrutiny from the White House.
An Xbox One controller is used at the Microsoft Xbox booth during the Electronics Expo 2013 at the Los Angeles Convention Center on June 11, 2013 in Los Angeles, California. 
Kevork Djansezian/Getty Images
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Why the biggest tech deal ever got squashed

by Molly Wood , Stephanie Hughes and Shaheen Ainpour
Mar 16, 2018
The Broadcom-Qualcomm merger didn't get very far. Here's why President Trump intervened.
Qualcomm President Cristiano Amon speaks during a press event at CES 2018 at the Mandalay Bay Convention Center in January in Las Vegas.
David Becker/Getty Images
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AT&T and Time Warner are about to have their day in court

by Molly Wood , Stephanie Hughes and Shaheen Ainpour
Mar 15, 2018
The government hasn't blocked this type of "vertical" merger since the 1970s.
KENA BETANCUR/AFP/Getty Images
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How a friend’s assault led one researcher to study sexual harassment in science

by Kimberly Adams and Stephanie Hughes
Mar 14, 2018
Anthropologist Kathryn Clancy studies harassment that occurs among science researchers, and finds it's prevalent and not often reported.
Darren Hauck/Getty Images
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Big Tech is slowly, carefully creeping into banking

by Molly Wood and Maria Hollenhorst
Mar 13, 2018
After disrupting retail, bookstores and media, tech companies are tiptoeing into the highly-regulated world of banking.
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Tech is changing the Paralympics, and giving an advantage to countries with money

by Stephanie Hughes and Kimberly Adams
Mar 13, 2018
The Winter Paralympics have been going on since 1976. How has the technology — and the funding for it — evolved since then?
Birgit Skarstein of Norway competes in the Women's Cross Country 12km, Sitting event at Alpensia Biathlon Centre during day two of the 2018 Paralympic Games on March 11, 2018 in Pyeongchang, South Korea.
Lintao Zhang/Getty Images
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Scott Kelly's new mission is on Earth

by Molly Wood , Stephanie Hughes and Shaheen Ainpour
Mar 8, 2018
The astronaut talks about his life and work in science.
Astronaut Scott Kelly says he's proof that someone who is “far from a genius” can become a scientist.
Bill Ingalls/NASA via Getty Images
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Why federal regulations don't apply to online political campaign ads

by Molly Wood , Stephanie Hughes and Shaheen Ainpour
Mar 6, 2018
Unlike broadcast and print ads, online ads are basically a law-free zone.
LOIC VENANCE/AFP/Getty Images
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Why Broadcom buying Qualcomm is making people nervous

by Molly Wood and Stephanie Hughes
Mar 5, 2018
The potential merger would be the biggest the tech industry has seen.
Justin Sullivan/Getty Images
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