value meals Archives - Marketplace

Fast-food chains may need to offer more value meals to lure customers

by Savannah Peters

May 13, 2024

McDonalds, KFC and Pizza Hut have reported soft sales as customers reject inflated prices. That means franchises have to get creative.

Fast-food restaurants hope that meal deals will bring back patrons who feel that eating out has become too expensive.

Brandon Bell/Getty Images

LISTEN

EMBED

SUBSCRIBE