Women's World Cup Archives - Marketplace

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Women's World Cup: More teams, more money

by Mitchell Hartman

Jul 20, 2023

FIFA sold media rights separately for the women's and men's tournaments this year, boosting the revenue potential for players and teams.

A screen displays the attendance during a match between Australia and Ireland at the Women's World Cup on Thursday. This year’s Women’s World Cup is expected to be watched by bigger crowds and bigger global audiences.

Cameron Spencer/Getty Images

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