");vwo_$('head').append(_vwo_sel);return vwo_$('head')[0] && vwo_$('head')[0].lastChild;})("HEAD")}}, R_940895_48_1_2_0:{ fn:function(log,nonce=''){return (function(x) { if(!vwo_$.fn.vwoRevertHtml){ return; }; var ctx=vwo_$(x),el; /*vwo_debug log("Revert","content",""); vwo_debug*/; el=vwo_$('[vwo-element-id="1742919897117"]'); el.revertContentOp().remove();})("HEAD")}}, C_940895_48_1_2_1:{ fn:function(log,nonce=''){return (function(x) {var el,ctx=vwo_$(x); /*vwo_debug log("editElement",".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > h2:nth-of-type(1) > span:nth-of-type(1)"); vwo_debug*/(el=vwo_$(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > h2:nth-of-type(1) > span:nth-of-type(1)")).html("Hello! David Brancaccio here. Do you want instant access to the free online course - “Economics 101” - to understand basic economic concepts?");})(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > h2:nth-of-type(1) > span:nth-of-type(1)")}}, R_940895_48_1_2_1:{ fn:function(log,nonce=''){return (function(x) { if(!vwo_$.fn.vwoRevertHtml){ return; }; var el,ctx=vwo_$(x); /*vwo_debug log("Revert","editElement",".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > h2:nth-of-type(1) > span:nth-of-type(1)"); vwo_debug*/(el=vwo_$(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > h2:nth-of-type(1) > span:nth-of-type(1)")).vwoRevertHtml();})(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > h2:nth-of-type(1) > span:nth-of-type(1)")}}, C_940895_48_1_2_2:{ fn:function(log,nonce=''){return (function(x) {var el,ctx=vwo_$(x); /*vwo_debug log("content","[vwo-element-id='1742482566780']"); vwo_debug*/(el=vwo_$("[vwo-element-id='1742482566780']")).replaceWith2("You'll gain real-world insights into how economics impacts your daily life with this easy-to-follow online course. This crash course is based on the acclaimed textbook Economy, Society, and Public Policy by CORE Econ, tailored to help you grasp key concepts without feeling overwhelmed.

Whether you're new to economics or just want to deepen your understanding, this course covers the basics and connects them to today’s pressing issues—from inequality to public policy decisions.

Each week, you'll receive a reading guide that distills core principles, offers actionable takeaways, and explains how they affect the current world. While the full ebook enriches the experience, the guides alone provide a comprehensive understanding of fundamental economic ideas.

You’ll find this course especially useful and unique because…
"),el=vwo_$("[vwo-element-id='1742482566780']");})("[vwo-element-id='1742482566780']")}}, R_940895_48_1_2_2:{ fn:function(log,nonce=''){return (function(x) { if(!vwo_$.fn.vwoRevertHtml){ return; }; var el,ctx=vwo_$(x); /*vwo_debug log("Revert","content","[vwo-element-id='1742482566780']"); vwo_debug*/(el=vwo_$("[vwo-element-id='1742482566780']")).revertContentOp(),el=vwo_$("[vwo-element-id='1742482566780']");})("[vwo-element-id='1742482566780']")}}, C_940895_48_1_2_3:{ fn:function(log,nonce=''){return (function(x) {var el,ctx=vwo_$(x); /*vwo_debug log("content",".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1)"); vwo_debug*/(el=vwo_$(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1)")).replaceWith2("
You'll gain real-world insights into how economics impacts your daily life with this easy-to-follow online course. This crash course is based on the acclaimed textbook Economy, Society, and Public Policy by CORE Econ, tailored to help you grasp key concepts without feeling overwhelmed.

Whether you're new to economics or just want to deepen your understanding, this course covers the basics and connects them to today’s pressing issues—from inequality to public policy decisions.

Each week, you'll receive a reading guide that distills core principles, offers actionable takeaways, and explains how they affect the current world. While the full ebook enriches the experience, the guides alone provide a comprehensive understanding of fundamental economic ideas.

You’ll find this course especially useful and unique because…
Are you ready to build a foundation in economics that empowers you to think critically about the world around you?

Get instant access today and keep an eye on your inbox for a confirmation email and your first lesson.
 
"),el=vwo_$(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1)");})(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1)")}}, R_940895_48_1_2_3:{ fn:function(log,nonce=''){return (function(x) { if(!vwo_$.fn.vwoRevertHtml){ return; }; var el,ctx=vwo_$(x); /*vwo_debug log("Revert","content",".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1)"); vwo_debug*/(el=vwo_$(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1)")).revertContentOp(),el=vwo_$(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1)");})(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1)")}}, C_940895_48_1_2_4:{ fn:function(log,nonce=''){return (function(x) {})(".author,.img-wrapper,.img-wrapper img,.author-copy")}}, R_940895_48_1_2_4:{ fn:function(log,nonce=''){return (function(x) { if(!vwo_$.fn.vwoRevertHtml){ return; }; })(".author,.img-wrapper,.img-wrapper img,.author-copy")}}, C_940895_63_1_2_0:{ fn:function(log,nonce=''){return (function(x) {var el,ctx=vwo_$(x); /*vwo_debug log("paste",".actions"); vwo_debug*/!(el=vwo_$(".actions")).parent().find('[vwo-op-1742589780926=""]').length&&el.after('


By submitting, you consent to receive information about MPR\'s programs and offerings. You may opt-out at any time clicking the unsubscribe link at the bottom of any email communication. View our Privacy Policy.

'),(el=vwo_$("#tfa_31-HTML > p:nth-of-type(1)")).vwoCss({display:"none !important"});})(".hintsBelow")}}, R_940895_63_1_2_0:{ fn:function(log,nonce=''){return (function(x) { if(!vwo_$.fn.vwoRevertHtml){ return; }; var el,ctx=vwo_$(x); /*vwo_debug log("Revert","remove","#tfa_31-HTML > p:nth-of-type(1)"); vwo_debug*/(el=vwo_$("#tfa_31-HTML > p:nth-of-type(1)")).vwoRevertCss(),(el=vwo_$('[vwo-element-id="1742589780114"]')).remove();})(".hintsBelow")}}, C_940895_64_1_2_0:{ fn:function(log,nonce=''){return (function(x) {var el,ctx=vwo_$(x); /*vwo_debug log("content","#tfa_134-L > b:nth-of-type(1)"); vwo_debug*/el=vwo_$("#tfa_134-L > b:nth-of-type(1)"),vwo_$("#tfa_134-L > b:nth-of-type(1)").each((function(){this.__vwoControlOuterHTML=this.__vwoControlOuterHTML||this.outerHTML,vwo_$(this).vwoAttr("class",""),!vwo_$(this).find('[vwo-op-1742933835357-1=""]').length&&vwo_$(this).append('(Optional)'),vwo_$(this).nonEmptyContents().eq(0).replaceWith2(document.createTextNode("In your own words, why would an Marketplace listener choose to become an donor? "))})),el=vwo_$("#tfa_134-L > b:nth-of-type(1)");})("#tfa_134-L > b:nth-of-type(1)")}}, R_940895_64_1_2_0:{ fn:function(log,nonce=''){return (function(x) { if(!vwo_$.fn.vwoRevertHtml){ return; }; var el,ctx=vwo_$(x); /*vwo_debug log("Revert","content","#tfa_134-L > b:nth-of-type(1)"); vwo_debug*/(el=vwo_$("#tfa_134-L > b:nth-of-type(1)")).revertContentOp(),el=vwo_$("#tfa_134-L > b:nth-of-type(1)");})("#tfa_134-L > b:nth-of-type(1)")}}},rules:[{"tags":[{"priority":4,"id":"runCampaign","data":"campaigns.48"},{"priority":4,"id":"runCampaign","data":"campaigns.63"},{"priority":4,"id":"runCampaign","data":"campaigns.64"}],"triggers":["10589191"]},{"tags":[{"data":{"type":"m","campaigns":[{"g":5,"c":48}]},"id":"metric","metricId":959027},{"data":{"type":"m","campaigns":[{"g":4,"c":63}]},"id":"metric","metricId":959027},{"data":{"type":"m","campaigns":[{"g":4,"c":64}]},"id":"metric","metricId":959027}],"triggers":["8536409"]},{"tags":[{"data":{"type":"m","campaigns":[{"g":2,"c":48}]},"id":"metric","metricId":951905},{"data":{"type":"m","campaigns":[{"g":5,"c":63}]},"id":"metric","metricId":951905},{"data":{"type":"m","campaigns":[{"g":5,"c":64}]},"id":"metric","metricId":951905}],"triggers":["8459768"]},{"tags":[{"data":{"type":"m","campaigns":[{"g":4,"c":48}]},"id":"metric","metricId":959030},{"data":{"type":"m","campaigns":[{"g":3,"c":63}]},"id":"metric","metricId":959030},{"data":{"type":"m","campaigns":[{"g":3,"c":64}]},"id":"metric","metricId":959030}],"triggers":["8536412"]},{"tags":[{"data":{"type":"m","campaigns":[{"g":1,"c":48}]},"id":"metric","metricId":951908},{"data":{"type":"m","campaigns":[{"g":1,"c":63}]},"id":"metric","metricId":951908},{"data":{"type":"m","campaigns":[{"g":1,"c":64}]},"id":"metric","metricId":951908}],"triggers":["8639604"]},{"tags":[{"data":{"type":"m","campaigns":[{"g":3,"c":48}]},"id":"metric","metricId":959033},{"data":{"type":"m","campaigns":[{"g":2,"c":63}]},"id":"metric","metricId":959033},{"data":{"type":"m","campaigns":[{"g":2,"c":64}]},"id":"metric","metricId":959033}],"triggers":["8536415"]},{"tags":[{"id":"runTestCampaign"}],"triggers":["2"]},{"tags":[{"id":"urlChange"}],"triggers":["75"]},{"tags":[{"id":"checkEnvironment"}],"triggers":["5"]},{"tags":[{"priority":3,"id":"prePostMutation"},{"id":"groupCampaigns","priority":2}],"triggers":["8"]},{"tags":[{"priority":2,"id":"visibilityService"}],"triggers":["9"]}],pages:{"ec":[{"1625289":{"inc":["o",["url","urlReg","(?i).*"]]}}]},pagesEval:{"ec":[1625289]},stags:{}}})(); ;;var commonWrapper=function(argument){if(!argument){argument={valuesGetter:function(){return{}},valuesSetter:function(){},verifyData:function(){return{}}}}const getVisitorUuid=function(){if(window._vwo_acc_id>=1037725){return window.VWO&&window.VWO.get("visitor.id")}else{return window.VWO._&&window.VWO._.cookies&&window.VWO._.cookies.get("_vwo_uuid")}};var pollInterval=100;var timeout=6e4;return function(){var accountIntegrationSettings={};var _interval=null;function waitForAnalyticsVariables(){try{accountIntegrationSettings=argument.valuesGetter();accountIntegrationSettings.visitorUuid=getVisitorUuid()}catch(error){accountIntegrationSettings=undefined}if(accountIntegrationSettings&&argument.verifyData(accountIntegrationSettings)){argument.valuesSetter(accountIntegrationSettings);return 1}return 0}var currentTime=0;_interval=setInterval((function(){currentTime=currentTime||performance.now();var result=waitForAnalyticsVariables();if(result||performance.now()-currentTime>=timeout){clearInterval(_interval)}}),pollInterval)}}; var pushBasedCommonWrapper=function(argument){var firedCamp={};if(!argument){argument={integrationName:"",getExperimentList:function(){},accountSettings:function(){},pushData:function(){}}}return function(){window.VWO=window.VWO||[];const getVisitorUuid=function(){if(window._vwo_acc_id>=1037725){return window.VWO&&window.VWO.get("visitor.id")}else{return window.VWO._&&window.VWO._.cookies&&window.VWO._.cookies.get("_vwo_uuid")}};var sendDebugLogsOld=function(expId,variationId,errorType,user_type,data){try{var errorPayload={f:argument["integrationName"]||"",a:window._vwo_acc_id,url:window.location.href,exp:expId,v:variationId,vwo_uuid:getVisitorUuid(),user_type:user_type};if(errorType=="initIntegrationCallback"){errorPayload["log_type"]="initIntegrationCallback";errorPayload["data"]=JSON.stringify(data||"")}else if(errorType=="timeout"){errorPayload["timeout"]=true}if(window.VWO._.customError){window.VWO._.customError({msg:"integration debug",url:window.location.href,lineno:"",colno:"",source:JSON.stringify(errorPayload)})}}catch(e){window.VWO._.customError&&window.VWO._.customError({msg:"integration debug failed",url:"",lineno:"",colno:"",source:""})}};var sendDebugLogs=function(expId,variationId,errorType,user_type){var eventName="vwo_debugLogs";var eventPayload={};try{eventPayload={intName:argument["integrationName"]||"",varId:variationId,expId:expId,type:errorType,vwo_uuid:getVisitorUuid(),user_type:user_type};if(window.VWO._.event){window.VWO._.event(eventName,eventPayload,{enableLogs:1})}}catch(e){eventPayload={msg:"integration event log failed",url:window.location.href};window.VWO._.event&&window.VWO._.event(eventName,eventPayload)}};const callbackFn=function(data){if(!data)return;var expId=data[1],variationId=data[2],repeated=data[0],singleCall=0,debug=0;var experimentList=argument.getExperimentList();var integrationName=argument["integrationName"]||"vwo";if(typeof argument.accountSettings==="function"){var accountSettings=argument.accountSettings();if(accountSettings){singleCall=accountSettings["singleCall"];debug=accountSettings["debug"]}}if(debug){sendDebugLogs(expId,variationId,"intCallTriggered",repeated)}if(singleCall&&(repeated==="vS"||repeated==="vSS")||firedCamp[expId]){return}window.expList=window.expList||{};var expList=window.expList[integrationName]=window.expList[integrationName]||[];if(expId&&variationId&&["VISUAL_AB","VISUAL","SPLIT_URL"].indexOf(_vwo_exp[expId].type)>-1){if(experimentList.indexOf(+expId)!==-1){firedCamp[expId]=variationId;var visitorUuid=getVisitorUuid();var pollInterval=100;var currentTime=0;var timeout=6e4;var user_type=_vwo_exp[expId].exec?"vwo-retry":"vwo-new";var interval=setInterval((function(){if(expList.indexOf(expId)!==-1){clearInterval(interval);return}currentTime=currentTime||performance.now();var toClearInterval=argument.pushData(expId,variationId,visitorUuid);if(debug&&toClearInterval){sendDebugLogsOld(expId,variationId,"",user_type);sendDebugLogs(expId,variationId,"intDataPushed",user_type)}var isTimeout=performance.now()-currentTime>=timeout;if(isTimeout&&debug){sendDebugLogsOld(expId,variationId,"timeout",user_type);sendDebugLogs(expId,variationId,"intTimeout",user_type)}if(toClearInterval||isTimeout){clearInterval(interval)}if(toClearInterval){window.expList[integrationName].push(expId)}}),pollInterval||100)}}};window.VWO.push(["onVariationApplied",callbackFn]);window.VWO.push(["onVariationShownSent",callbackFn])}}; var surveyDataCommonWrapper=function(argument){if(!argument){argument={getCampaignList:function(){return[]},surveyStatusChange:function(){},answerSubmitted:function(){}}}return function(){window.VWO=window.VWO||[];function getValuesFromAnswers(answers){var values=[];for(var i=0;i=timeout;if(toClearInterval||isTimeout){clearInterval(interval)}}),pollInterval)}}window.VWO.push(["onSurveyShown",function(data){commonSurveyCallback(data,argument.surveyStatusChange,"surveyShown")}]);window.VWO.push(["onSurveyCompleted",function(data){commonSurveyCallback(data,argument.surveyStatusChange,"surveyCompleted")}]);window.VWO.push(["onSurveyAnswerSubmitted",function(data){commonSurveyCallback(data,argument.answerSubmitted,"surveySubmitted")}])}}; (function(){var VWOOmniTemp={};window.VWOOmni=window.VWOOmni||{};for(var key in VWOOmniTemp)Object.prototype.hasOwnProperty.call(VWOOmniTemp,key)&&(window.VWOOmni[key]=VWOOmniTemp[key]);;})();(function(){window.VWO=window.VWO||[];var pollInterval=100;var _vis_data={};var intervalObj={};var analyticsTimerObj={};var experimentListObj={};window.VWO.push(["onVariationApplied",function(data){if(!data){return}var expId=data[1],variationId=data[2];if(expId&&variationId&&["VISUAL_AB","VISUAL","SPLIT_URL"].indexOf(window._vwo_exp[expId].type)>-1){}}])})();; ;var vD=VWO.data||{};VWO.data={content:{"fns":{"list":{"args":{"1":{}},"vn":1}}},as:"r4.visualwebsiteoptimizer.com",dacdnUrl:"https://dev.visualwebsiteoptimizer.com",accountJSInfo:{"pc":{"a":0,"t":0},"rp":30,"ts":1744860127,"noSS":false}};for(var k in vD){VWO.data[k]=vD[k]};;var gcpfb=function(a,loadFunc,status,err,success){function vwoErr() {_vwo_err({message:"Google_Cdn failing for " + a + ". Trying Fallback..",code:"cloudcdnerr",status:status});} if(a.indexOf("/cdn/")!==-1){loadFunc(a.replace("cdn/",""),err,success); vwoErr(); return true;} else if(a.indexOf("/dcdn/")!==-1&&a.indexOf("evad.js") !== -1){loadFunc(a.replace("dcdn/",""),err,success); vwoErr(); return true;}};window.VWO=window.VWO || [];window.VWO._= window.VWO._ || {};window.VWO._.gcpfb=gcpfb;;var d={cookie:document.cookie,URL:document.URL,referrer:document.referrer};var w={VWO:{_:{}},location:{href:window.location.href,search:window.location.search},_vwoCc:window._vwoCc};;window._vwo_cdn="https://dev.visualwebsiteoptimizer.com/cdn/";window._vwo_apm_debug_cdn="https://dev.visualwebsiteoptimizer.com/cdn/";window.VWO._.useCdn=true;window.vwo_eT="br";window._VWO=window._VWO||{};window._VWO.fSeg={};window._VWO.dcdnUrl="/dcdn/settings.js";window.VWO.sTs=1744832482;window._VWO._vis_nc_lib=window._vwo_cdn+"edrv/nc-c55db084b311d32a0cc8df8871f4280dbr.js";var loadWorker=function(url){_vwo_code.load(url, { dSC: true, onloadCb: function(xhr,a){window._vwo_wt_l=true;if(xhr.status===200 ||xhr.status===304){var code="var window="+JSON.stringify(w)+",document="+JSON.stringify(d)+";window.document=document;"+xhr.responseText;var blob=new Blob([code||"throw new Error('code not found!');"],{type:"application/javascript"}),url=URL.createObjectURL(blob);window.mainThread={webWorker:new Worker(url)};window.vwoChannelFW=new MessageChannel();window.vwoChannelToW=new MessageChannel();window.mainThread.webWorker.postMessage({vwoChannelToW:vwoChannelToW.port1,vwoChannelFW:vwoChannelFW.port2},[vwoChannelToW.port1, vwoChannelFW.port2]);if(!window._vwo_mt_f)return window._vwo_wt_f=true;_vwo_code.addScript({text:window._vwo_mt_f});delete window._vwo_mt_f}else{if(gcpfb(a,loadWorker,xhr.status)){return;}_vwo_code.finish("&e=loading_failure:"+a)}}, onerrorCb: function(a){if(gcpfb(a,loadWorker)){return;}window._vwo_wt_l=true;_vwo_code.finish("&e=loading_failure:"+a);}})};loadWorker("https://dev.visualwebsiteoptimizer.com/cdn/edrv/worker-a500a51073e174745d069a55c8783e91br.js");;var _vis_opt_file;var _vis_opt_lib;if(window.VWO._.allSettings.dataStore.previewExtraSettings!=undefined&&window.VWO._.allSettings.dataStore.previewExtraSettings.isSurveyPreviewMode){var surveyHash=window.VWO._.allSettings.dataStore.plugins.LIBINFO.SURVEY_DEBUG_EVENTS.HASH;var param1="evad.js?va=";var param2="&d=debugger_new";var param3="&sp=1&a=940895&sh="+surveyHash;_vis_opt_file=vwoCode.use_existing_jquery&&typeof vwoCode.use_existing_jquery()!=="undefined"?vwoCode.use_existing_jquery()?param1+"vanj"+param2:param1+"va_gq"+param2:param1+"edrv/va_gq-85afd489f7388666ea71b5e8ce4fd011br.js"+param2;_vis_opt_file=_vis_opt_file+param3;_vis_opt_lib="https://dev.visualwebsiteoptimizer.com/dcdn/"+_vis_opt_file}else if(window.VWO._.allSettings.dataStore.mode!=undefined&&window.VWO._.allSettings.dataStore.mode=="PREVIEW"){ var path1 = 'edrv/pd_'; var path2 = window.VWO._.allSettings.dataStore.plugins.LIBINFO.EVAD.HASH + ".js"; ;_vis_opt_file=vwoCode.use_existing_jquery&&typeof vwoCode.use_existing_jquery()!=="undefined"?vwoCode.use_existing_jquery()?path1+"vanj"+path2:path1+"va_gq"+path2:path1+"edrv/va_gq-85afd489f7388666ea71b5e8ce4fd011br.js"+path2;_vis_opt_lib="https://dev.visualwebsiteoptimizer.com/cdn/"+_vis_opt_file}else{_vis_opt_file=vwoCode.use_existing_jquery&&typeof vwoCode.use_existing_jquery()!=="undefined"?vwoCode.use_existing_jquery()?"edrv/vanj-58b588bb261c34259b83835716d49a6fbr.js":"edrv/va_gq-85afd489f7388666ea71b5e8ce4fd011br.js":"edrv/va_gq-85afd489f7388666ea71b5e8ce4fd011br.js"}window._vwo_library_timer=setTimeout((function(){vwoCode.removeLoaderAndOverlay&&vwoCode.removeLoaderAndOverlay();vwoCode.finish()}),vwoCode.library_tolerance&&typeof vwoCode.library_tolerance()!=="undefined"?vwoCode.library_tolerance():2500),_vis_opt_lib=typeof _vis_opt_lib=="undefined"?window._vwo_cdn+_vis_opt_file:_vis_opt_lib;var loadLib=function(url){_vwo_code.load(url, { dSC: true, onloadCb:function(xhr,a){window._vwo_mt_l=true;if(xhr.status===200 || xhr.status===304){if(!window._vwo_wt_f)return window._vwo_mt_f=xhr.responseText;_vwo_code.addScript({text:xhr.responseText});delete window._vwo_wt_f;}else{if(gcpfb(a,loadLib,xhr.status)){return;}_vwo_code.finish("&e=loading_failure:"+a);}}, onerrorCb: function(a){if(gcpfb(a,loadLib)){return;}window._vwo_mt_l=true;_vwo_code.finish("&e=loading_failure:"+a);}})};loadLib(_vis_opt_lib);VWO.load_co=function(u,opts){return window._vwo_code.load(u,opts);};;;}}catch(e){_vwo_code.finish();_vwo_code.removeLoaderAndOverlay&&_vwo_code.removeLoaderAndOverlay();_vwo_err(e);window.VWO.caE=1}})();

Marketplace®

Daily business news and economic stories

Smoke damage to grapes is the latest blow to California wine industry

“It was difficult this year, and it’s going to be even harder next year,” says Enrique Lopez, who employs up to 100 people to harvest grapes.
“It was difficult this year, and it’s going to be even harder next year,” says Enrique Lopez, who employs up to 100 people to harvest grapes.
Beth LaBerge/KQED

It’s been a terrible year for California’s wine industry, and it is continuing to get worse.

The year started off with a glut of grapes in the market that was hurting the price of wine. Then COVID-19 cut wine sales drastically and sickened workers. And now there are the fires.

Wildfires have already damaged or destroyed property at more than a dozen wineries in Napa and Sonoma. And countless acres of grapes are facing the possibility of smoke damage, which means they may never be turned into wine.

Guillermo Herrera and his wife, Angelica, run the Herencia del Valle company in Napa Valley. Here’s how Herrera summed up the year: “It’s just one thing after another. 2020 is the worst thing I’ve seen in my life, and I’ve been doing this for 20 years.”

The burned remains of the Castello Di Amorosa winery are seen as the Glass fire continues to burn in Calistoga, California, on Oct. 1.
The burned remains of Castello di Amorosa winery in Calistoga, California, on Oct. 1, after the Glass Fire swept through.
Josh Edelson/AFP via Getty Images

Herrera runs a crew of up to 100 workers to manage vineyards for other wineries. His workers were recently loading up boxes to harvest grapes that growers wanted to try and pick before they got too much exposure to smoke.

“Smoke taint”

“Smoke taint,” as it is called in the industry, can ruin wine. And with about 4 million acres already burned in the state this year, there has been a lot of smoke hanging around the vines. This is endangering the livelihood of the workers who harvest and make wine, some 65,000 people in the state, according to the Wine Institute, a California-based advocacy group.

Because of the threat of smoke taint, many winemakers are refusing to buy grapes from growers. If winemakers grow their own grapes, many are opting to leave them on the vine in hope of collecting insurance money if the grapes are found to have smoke taint. All this means people doing the harvesting are out of work.

“I’m getting calls left and right, day in day out, of folks looking to work,” Herrera said. “Five or six of my clients aren’t going to pick any of their fruit this year. Zero.”

John Aguirre, president of the California Association of Winegrape Growers, said it is unfortunate that winemakers are deciding not to take grapes because that puts all of the liability on the growers. He said growers and winemakers should work out a deal to make the wine and split liability costs if it turns out the wine is tainted.

This is especially true, Aguirre said, because the smoke damage may be far more limited than people fear. Depending on conditions like weather and days until harvest, many grapes hit by smoke might not affect the final product.

“In the vast majority of cases, these grapes will make great wine,” Aguirre said.

Grapes can be tested for smoke taint, but Aguirre said it can take 30 days to get results.

“There isn’t the ability to do testing and get results on a real-time basis to make decisions,” Aguirre said.

Thick smoke from the Glass Fire settles amongst rows of grapes at a vineyard in Napa Valley on Sept. 29.
Thick smoke from the Glass Fire settles among rows of grapes at a vineyard in Napa Valley on Sept. 29.
Samuel Corum/AFP via Getty Images

COVID-19 was already having a major impact on the industry. An analysis by Aguirre’s association calculates the pandemic has already caused $400 million in losses for a grape crop that’s usually worth $4 billion.

The association estimates the smoke could do just as much damage, or even more.

“It was difficult this year, and it’s going to be even harder next year,” said Enrique Lopez, who has a wine brand called Encanto Vineyards based in St. Helena. He also employs up to 100 people to harvest grapes.

COVID-19 impacted Lopez and his crew directly this spring. First a supervisor got sick with it in April. Then a foreman. And finally two crews from out of town tested positive. Lopez said he pays workers to quarantine if they feel sick.

In August, the coronavirus hit even closer to home. His own family started to become ill. First his wife. Then his baby, who was 9 months old. And finally his mother-in-law and himself. They all tested positive for COVID-19. They all recovered.

Mask protection

The workers who are out in the field now have to wear masks both for the smoke and a deadly virus that attacks the respiratory system. Even though conditions outside are dangerous, Herrera of Herencia del Valle said the workers have no choice if they want to make an income.

Many of the workers harvesting and making wine are people of color or immigrants. Some in the industry are undocumented and are blocked from access to unemployment benefits or any pandemic relief money.

Herrera said his priority right now is to make sure his employees have work. He’s taking jobs at lower pay for growers without insurance policies who are hoping to salvage their grapes before the chance of any more smoke damage.

“We have to make sure that our crop is saved and that we can continue to work that crop so we can eat and we can feed our families,” Herrera said.

Related Topics

Latest Episodes

View All Shows
  • Marketplace Morning Report
    12 hours ago
    6:37
  • Marketplace Tech
    17 hours ago
    6:21
  • Make Me Smart
    8 hours ago
    13:57
  • Marketplace
    5 hours ago
    25:38
  • Financially Inclined
    6 days ago
    15:02
  • How We Survive
    17 hours ago
    32:45