");vwo_$('head').append(_vwo_sel);return vwo_$('head')[0] && vwo_$('head')[0].lastChild;})("HEAD")}}, R_940895_48_1_2_0:{ fn:function(log,nonce=''){return (function(x) { if(!vwo_$.fn.vwoRevertHtml){ return; }; var ctx=vwo_$(x),el; /*vwo_debug log("Revert","content",""); vwo_debug*/; el=vwo_$('[vwo-element-id="1742919897117"]'); el.revertContentOp().remove();})("HEAD")}}, C_940895_48_1_2_1:{ fn:function(log,nonce=''){return (function(x) {var el,ctx=vwo_$(x); /*vwo_debug log("editElement",".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > h2:nth-of-type(1) > span:nth-of-type(1)"); vwo_debug*/(el=vwo_$(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > h2:nth-of-type(1) > span:nth-of-type(1)")).html("Hello! David Brancaccio here. Do you want instant access to the free online course - “Economics 101” - to understand basic economic concepts?");})(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > h2:nth-of-type(1) > span:nth-of-type(1)")}}, R_940895_48_1_2_1:{ fn:function(log,nonce=''){return (function(x) { if(!vwo_$.fn.vwoRevertHtml){ return; }; var el,ctx=vwo_$(x); /*vwo_debug log("Revert","editElement",".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > h2:nth-of-type(1) > span:nth-of-type(1)"); vwo_debug*/(el=vwo_$(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > h2:nth-of-type(1) > span:nth-of-type(1)")).vwoRevertHtml();})(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > h2:nth-of-type(1) > span:nth-of-type(1)")}}, C_940895_48_1_2_2:{ fn:function(log,nonce=''){return (function(x) {var el,ctx=vwo_$(x); /*vwo_debug log("content","[vwo-element-id='1742482566780']"); vwo_debug*/(el=vwo_$("[vwo-element-id='1742482566780']")).replaceWith2("You'll gain real-world insights into how economics impacts your daily life with this easy-to-follow online course. This crash course is based on the acclaimed textbook Economy, Society, and Public Policy by CORE Econ, tailored to help you grasp key concepts without feeling overwhelmed.

Whether you're new to economics or just want to deepen your understanding, this course covers the basics and connects them to today’s pressing issues—from inequality to public policy decisions.

Each week, you'll receive a reading guide that distills core principles, offers actionable takeaways, and explains how they affect the current world. While the full ebook enriches the experience, the guides alone provide a comprehensive understanding of fundamental economic ideas.

You’ll find this course especially useful and unique because…
"),el=vwo_$("[vwo-element-id='1742482566780']");})("[vwo-element-id='1742482566780']")}}, R_940895_48_1_2_2:{ fn:function(log,nonce=''){return (function(x) { if(!vwo_$.fn.vwoRevertHtml){ return; }; var el,ctx=vwo_$(x); /*vwo_debug log("Revert","content","[vwo-element-id='1742482566780']"); vwo_debug*/(el=vwo_$("[vwo-element-id='1742482566780']")).revertContentOp(),el=vwo_$("[vwo-element-id='1742482566780']");})("[vwo-element-id='1742482566780']")}}, C_940895_63_1_2_0:{ fn:function(log,nonce=''){return (function(x) {var el,ctx=vwo_$(x); /*vwo_debug log("paste",".actions"); vwo_debug*/!(el=vwo_$(".actions")).parent().find('[vwo-op-1742589780926=""]').length&&el.after('


By submitting, you consent to receive information about MPR\'s programs and offerings. You may opt-out at any time clicking the unsubscribe link at the bottom of any email communication. View our Privacy Policy.

'),(el=vwo_$("#tfa_31-HTML > p:nth-of-type(1)")).vwoCss({display:"none !important"});})(".hintsBelow")}}, R_940895_63_1_2_0:{ fn:function(log,nonce=''){return (function(x) { if(!vwo_$.fn.vwoRevertHtml){ return; }; var el,ctx=vwo_$(x); /*vwo_debug log("Revert","remove","#tfa_31-HTML > p:nth-of-type(1)"); vwo_debug*/(el=vwo_$("#tfa_31-HTML > p:nth-of-type(1)")).vwoRevertCss(),(el=vwo_$('[vwo-element-id="1742589780114"]')).remove();})(".hintsBelow")}}, C_940895_48_1_2_4:{ fn:function(log,nonce=''){return (function(x) {})(".author,.img-wrapper,.img-wrapper img,.author-copy")}}, R_940895_48_1_2_4:{ fn:function(log,nonce=''){return (function(x) { if(!vwo_$.fn.vwoRevertHtml){ return; }; })(".author,.img-wrapper,.img-wrapper img,.author-copy")}}, C_940895_48_1_2_3:{ fn:function(log,nonce=''){return (function(x) {var el,ctx=vwo_$(x); /*vwo_debug log("content",".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1)"); vwo_debug*/(el=vwo_$(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1)")).replaceWith2("
You'll gain real-world insights into how economics impacts your daily life with this easy-to-follow online course. This crash course is based on the acclaimed textbook Economy, Society, and Public Policy by CORE Econ, tailored to help you grasp key concepts without feeling overwhelmed.

Whether you're new to economics or just want to deepen your understanding, this course covers the basics and connects them to today’s pressing issues—from inequality to public policy decisions.

Each week, you'll receive a reading guide that distills core principles, offers actionable takeaways, and explains how they affect the current world. While the full ebook enriches the experience, the guides alone provide a comprehensive understanding of fundamental economic ideas.

You’ll find this course especially useful and unique because…
Are you ready to build a foundation in economics that empowers you to think critically about the world around you?

Get instant access today and keep an eye on your inbox for a confirmation email and your first lesson.
 
"),el=vwo_$(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1)");})(".stylingblock-content-margin-cell > table:nth-of-type(1) > tbody:nth-of-type(1) > tr:nth-of-type(1) > td:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1) > div:nth-of-type(1)")}}, C_940895_64_1_2_0:{ fn:function(log,nonce=''){return (function(x) {var el,ctx=vwo_$(x); /*vwo_debug log("content","#tfa_134-L > b:nth-of-type(1)"); vwo_debug*/el=vwo_$("#tfa_134-L > b:nth-of-type(1)"),vwo_$("#tfa_134-L > b:nth-of-type(1)").each((function(){this.__vwoControlOuterHTML=this.__vwoControlOuterHTML||this.outerHTML,vwo_$(this).vwoAttr("class",""),!vwo_$(this).find('[vwo-op-1742933835357-1=""]').length&&vwo_$(this).append('(Optional)'),vwo_$(this).nonEmptyContents().eq(0).replaceWith2(document.createTextNode("In your own words, why would an Marketplace listener choose to become an donor? "))})),el=vwo_$("#tfa_134-L > b:nth-of-type(1)");})("#tfa_134-L > b:nth-of-type(1)")}}, R_940895_64_1_2_0:{ fn:function(log,nonce=''){return (function(x) { if(!vwo_$.fn.vwoRevertHtml){ return; }; var el,ctx=vwo_$(x); /*vwo_debug log("Revert","content","#tfa_134-L > b:nth-of-type(1)"); vwo_debug*/(el=vwo_$("#tfa_134-L > b:nth-of-type(1)")).revertContentOp(),el=vwo_$("#tfa_134-L > b:nth-of-type(1)");})("#tfa_134-L > b:nth-of-type(1)")}}},rules:[{"triggers":["8536412"],"tags":[{"data":{"type":"m","campaigns":[{"g":3,"c":64}]},"id":"metric","metricId":959030},{"data":{"type":"m","campaigns":[{"g":3,"c":63}]},"id":"metric","metricId":959030},{"data":{"type":"m","campaigns":[{"g":4,"c":48}]},"id":"metric","metricId":959030}]},{"triggers":["8459768"],"tags":[{"data":{"type":"m","campaigns":[{"g":5,"c":64}]},"id":"metric","metricId":951905},{"data":{"type":"m","campaigns":[{"g":5,"c":63}]},"id":"metric","metricId":951905},{"data":{"type":"m","campaigns":[{"g":2,"c":48}]},"id":"metric","metricId":951905}]},{"triggers":["8536409"],"tags":[{"data":{"type":"m","campaigns":[{"g":4,"c":64}]},"id":"metric","metricId":959027},{"data":{"type":"m","campaigns":[{"g":4,"c":63}]},"id":"metric","metricId":959027},{"data":{"type":"m","campaigns":[{"g":5,"c":48}]},"id":"metric","metricId":959027}]},{"triggers":["8536415"],"tags":[{"data":{"type":"m","campaigns":[{"g":2,"c":64}]},"id":"metric","metricId":959033},{"data":{"type":"m","campaigns":[{"g":2,"c":63}]},"id":"metric","metricId":959033},{"data":{"type":"m","campaigns":[{"g":3,"c":48}]},"id":"metric","metricId":959033}]},{"triggers":["10589191"],"tags":[{"id":"runCampaign","data":"campaigns.64","priority":4},{"id":"runCampaign","data":"campaigns.63","priority":4},{"id":"runCampaign","data":"campaigns.48","priority":4}]},{"triggers":["8639604"],"tags":[{"data":{"type":"m","campaigns":[{"g":1,"c":64}]},"id":"metric","metricId":951908},{"data":{"type":"m","campaigns":[{"g":1,"c":63}]},"id":"metric","metricId":951908},{"data":{"type":"m","campaigns":[{"g":1,"c":48}]},"id":"metric","metricId":951908}]},{"triggers":["2"],"tags":[{"id":"runTestCampaign"}]},{"triggers":["75"],"tags":[{"id":"urlChange"}]},{"triggers":["5"],"tags":[{"id":"checkEnvironment"}]},{"triggers":["8"],"tags":[{"id":"prePostMutation","priority":3},{"priority":2,"id":"groupCampaigns"}]},{"triggers":["9"],"tags":[{"id":"visibilityService","priority":2}]}],pages:{"ec":[{"1625289":{"inc":["o",["url","urlReg","(?i).*"]]}}]},pagesEval:{"ec":[1625289]},stags:{}}})(); ;;var commonWrapper=function(argument){if(!argument){argument={valuesGetter:function(){return{}},valuesSetter:function(){},verifyData:function(){return{}}}}const getVisitorUuid=function(){if(window._vwo_acc_id>=1037725){return window.VWO&&window.VWO.get("visitor.id")}else{return window.VWO._&&window.VWO._.cookies&&window.VWO._.cookies.get("_vwo_uuid")}};var pollInterval=100;var timeout=6e4;return function(){var accountIntegrationSettings={};var _interval=null;function waitForAnalyticsVariables(){try{accountIntegrationSettings=argument.valuesGetter();accountIntegrationSettings.visitorUuid=getVisitorUuid()}catch(error){accountIntegrationSettings=undefined}if(accountIntegrationSettings&&argument.verifyData(accountIntegrationSettings)){argument.valuesSetter(accountIntegrationSettings);return 1}return 0}var currentTime=0;_interval=setInterval((function(){currentTime=currentTime||performance.now();var result=waitForAnalyticsVariables();if(result||performance.now()-currentTime>=timeout){clearInterval(_interval)}}),pollInterval)}}; var pushBasedCommonWrapper=function(argument){var firedCamp={};if(!argument){argument={integrationName:"",getExperimentList:function(){},accountSettings:function(){},pushData:function(){}}}return function(){window.VWO=window.VWO||[];const getVisitorUuid=function(){if(window._vwo_acc_id>=1037725){return window.VWO&&window.VWO.get("visitor.id")}else{return window.VWO._&&window.VWO._.cookies&&window.VWO._.cookies.get("_vwo_uuid")}};var sendDebugLogsOld=function(expId,variationId,errorType,user_type,data){try{var errorPayload={f:argument["integrationName"]||"",a:window._vwo_acc_id,url:window.location.href,exp:expId,v:variationId,vwo_uuid:getVisitorUuid(),user_type:user_type};if(errorType=="initIntegrationCallback"){errorPayload["log_type"]="initIntegrationCallback";errorPayload["data"]=JSON.stringify(data||"")}else if(errorType=="timeout"){errorPayload["timeout"]=true}if(window.VWO._.customError){window.VWO._.customError({msg:"integration debug",url:window.location.href,lineno:"",colno:"",source:JSON.stringify(errorPayload)})}}catch(e){window.VWO._.customError&&window.VWO._.customError({msg:"integration debug failed",url:"",lineno:"",colno:"",source:""})}};var sendDebugLogs=function(expId,variationId,errorType,user_type){var eventName="vwo_debugLogs";var eventPayload={};try{eventPayload={intName:argument["integrationName"]||"",varId:variationId,expId:expId,type:errorType,vwo_uuid:getVisitorUuid(),user_type:user_type};if(window.VWO._.event){window.VWO._.event(eventName,eventPayload,{enableLogs:1})}}catch(e){eventPayload={msg:"integration event log failed",url:window.location.href};window.VWO._.event&&window.VWO._.event(eventName,eventPayload)}};const callbackFn=function(data){if(!data)return;var expId=data[1],variationId=data[2],repeated=data[0],singleCall=0,debug=0;var experimentList=argument.getExperimentList();var integrationName=argument["integrationName"]||"vwo";if(typeof argument.accountSettings==="function"){var accountSettings=argument.accountSettings();if(accountSettings){singleCall=accountSettings["singleCall"];debug=accountSettings["debug"]}}if(debug){sendDebugLogs(expId,variationId,"intCallTriggered",repeated)}if(singleCall&&(repeated==="vS"||repeated==="vSS")||firedCamp[expId]){return}window.expList=window.expList||{};var expList=window.expList[integrationName]=window.expList[integrationName]||[];if(expId&&variationId&&["VISUAL_AB","VISUAL","SPLIT_URL"].indexOf(_vwo_exp[expId].type)>-1){if(experimentList.indexOf(+expId)!==-1){firedCamp[expId]=variationId;var visitorUuid=getVisitorUuid();var pollInterval=100;var currentTime=0;var timeout=6e4;var user_type=_vwo_exp[expId].exec?"vwo-retry":"vwo-new";var interval=setInterval((function(){if(expList.indexOf(expId)!==-1){clearInterval(interval);return}currentTime=currentTime||performance.now();var toClearInterval=argument.pushData(expId,variationId,visitorUuid);if(debug&&toClearInterval){sendDebugLogsOld(expId,variationId,"",user_type);sendDebugLogs(expId,variationId,"intDataPushed",user_type)}var isTimeout=performance.now()-currentTime>=timeout;if(isTimeout&&debug){sendDebugLogsOld(expId,variationId,"timeout",user_type);sendDebugLogs(expId,variationId,"intTimeout",user_type)}if(toClearInterval||isTimeout){clearInterval(interval)}if(toClearInterval){window.expList[integrationName].push(expId)}}),pollInterval||100)}}};window.VWO.push(["onVariationApplied",callbackFn]);window.VWO.push(["onVariationShownSent",callbackFn])}}; var surveyDataCommonWrapper=function(argument){if(!argument){argument={getCampaignList:function(){return[]},surveyStatusChange:function(){},answerSubmitted:function(){}}}return function(){window.VWO=window.VWO||[];function getValuesFromAnswers(answers){var values=[];for(var i=0;i=timeout;if(toClearInterval||isTimeout){clearInterval(interval)}}),pollInterval)}}window.VWO.push(["onSurveyShown",function(data){commonSurveyCallback(data,argument.surveyStatusChange,"surveyShown")}]);window.VWO.push(["onSurveyCompleted",function(data){commonSurveyCallback(data,argument.surveyStatusChange,"surveyCompleted")}]);window.VWO.push(["onSurveyAnswerSubmitted",function(data){commonSurveyCallback(data,argument.answerSubmitted,"surveySubmitted")}])}}; (function(){var VWOOmniTemp={};window.VWOOmni=window.VWOOmni||{};for(var key in VWOOmniTemp)Object.prototype.hasOwnProperty.call(VWOOmniTemp,key)&&(window.VWOOmni[key]=VWOOmniTemp[key]);;})();(function(){window.VWO=window.VWO||[];var pollInterval=100;var _vis_data={};var intervalObj={};var analyticsTimerObj={};var experimentListObj={};window.VWO.push(["onVariationApplied",function(data){if(!data){return}var expId=data[1],variationId=data[2];if(expId&&variationId&&["VISUAL_AB","VISUAL","SPLIT_URL"].indexOf(window._vwo_exp[expId].type)>-1){}}])})();; ;var vD=VWO.data||{};VWO.data={content:{"fns":{"list":{"args":{"1":{}},"vn":1}}},as:"r4.visualwebsiteoptimizer.com",dacdnUrl:"https://dev.visualwebsiteoptimizer.com",accountJSInfo:{"noSS":false,"pc":{"a":0,"t":0},"ts":1744654237,"rp":30}};for(var k in vD){VWO.data[k]=vD[k]};;var gcpfb=function(a,loadFunc,status,err,success){function vwoErr() {_vwo_err({message:"Google_Cdn failing for " + a + ". Trying Fallback..",code:"cloudcdnerr",status:status});} if(a.indexOf("/cdn/")!==-1){loadFunc(a.replace("cdn/",""),err,success); vwoErr(); return true;} else if(a.indexOf("/dcdn/")!==-1&&a.indexOf("evad.js") !== -1){loadFunc(a.replace("dcdn/",""),err,success); vwoErr(); return true;}};window.VWO=window.VWO || [];window.VWO._= window.VWO._ || {};window.VWO._.gcpfb=gcpfb;;var d={cookie:document.cookie,URL:document.URL,referrer:document.referrer};var w={VWO:{_:{}},location:{href:window.location.href,search:window.location.search},_vwoCc:window._vwoCc};;window._vwo_cdn="https://dev.visualwebsiteoptimizer.com/cdn/";window._vwo_apm_debug_cdn="https://dev.visualwebsiteoptimizer.com/cdn/";window.VWO._.useCdn=true;window.vwo_eT="br";window._VWO=window._VWO||{};window._VWO.fSeg={};window._VWO.dcdnUrl="/dcdn/settings.js";window.VWO.sTs=1744651572;window._VWO._vis_nc_lib=window._vwo_cdn+"edrv/nc-22652eff7f31b5ce957ea182f3b00d90br.js";var loadWorker=function(url){_vwo_code.load(url, { dSC: true, onloadCb: function(xhr,a){window._vwo_wt_l=true;if(xhr.status===200 ||xhr.status===304){var code="var window="+JSON.stringify(w)+",document="+JSON.stringify(d)+";window.document=document;"+xhr.responseText;var blob=new Blob([code||"throw new Error('code not found!');"],{type:"application/javascript"}),url=URL.createObjectURL(blob);window.mainThread={webWorker:new Worker(url)};window.vwoChannelFW=new MessageChannel();window.vwoChannelToW=new MessageChannel();window.mainThread.webWorker.postMessage({vwoChannelToW:vwoChannelToW.port1,vwoChannelFW:vwoChannelFW.port2},[vwoChannelToW.port1, vwoChannelFW.port2]);if(!window._vwo_mt_f)return window._vwo_wt_f=true;_vwo_code.addScript({text:window._vwo_mt_f});delete window._vwo_mt_f}else{if(gcpfb(a,loadWorker,xhr.status)){return;}_vwo_code.finish("&e=loading_failure:"+a)}}, onerrorCb: function(a){if(gcpfb(a,loadWorker)){return;}window._vwo_wt_l=true;_vwo_code.finish("&e=loading_failure:"+a);}})};loadWorker("https://dev.visualwebsiteoptimizer.com/cdn/edrv/worker-b31b97f8c2fb7582cde37c6681f5aeadbr.js");;var _vis_opt_file;var _vis_opt_lib;if(window.VWO._.allSettings.dataStore.previewExtraSettings!=undefined&&window.VWO._.allSettings.dataStore.previewExtraSettings.isSurveyPreviewMode){var surveyHash=window.VWO._.allSettings.dataStore.plugins.LIBINFO.SURVEY_DEBUG_EVENTS.HASH;var param1="evad.js?va=";var param2="&d=debugger_new";var param3="&sp=1&a=940895&sh="+surveyHash;_vis_opt_file=vwoCode.use_existing_jquery&&typeof vwoCode.use_existing_jquery()!=="undefined"?vwoCode.use_existing_jquery()?param1+"vanj"+param2:param1+"va_gq"+param2:param1+"edrv/va_gq-3c5e403756405f46fc0d721428dbc45cbr.js"+param2;_vis_opt_file=_vis_opt_file+param3;_vis_opt_lib="https://dev.visualwebsiteoptimizer.com/dcdn/"+_vis_opt_file}else if(window.VWO._.allSettings.dataStore.mode!=undefined&&window.VWO._.allSettings.dataStore.mode=="PREVIEW"){ var path1 = 'edrv/pd_'; var path2 = window.VWO._.allSettings.dataStore.plugins.LIBINFO.EVAD.HASH + ".js"; ;_vis_opt_file=vwoCode.use_existing_jquery&&typeof vwoCode.use_existing_jquery()!=="undefined"?vwoCode.use_existing_jquery()?path1+"vanj"+path2:path1+"va_gq"+path2:path1+"edrv/va_gq-3c5e403756405f46fc0d721428dbc45cbr.js"+path2;_vis_opt_lib="https://dev.visualwebsiteoptimizer.com/cdn/"+_vis_opt_file}else{_vis_opt_file=vwoCode.use_existing_jquery&&typeof vwoCode.use_existing_jquery()!=="undefined"?vwoCode.use_existing_jquery()?"edrv/vanj-944ef786aed805499ec94f3cef25ed99br.js":"edrv/va_gq-3c5e403756405f46fc0d721428dbc45cbr.js":"edrv/va_gq-3c5e403756405f46fc0d721428dbc45cbr.js"}window._vwo_library_timer=setTimeout((function(){vwoCode.removeLoaderAndOverlay&&vwoCode.removeLoaderAndOverlay();vwoCode.finish()}),vwoCode.library_tolerance&&typeof vwoCode.library_tolerance()!=="undefined"?vwoCode.library_tolerance():2500),_vis_opt_lib=typeof _vis_opt_lib=="undefined"?window._vwo_cdn+_vis_opt_file:_vis_opt_lib;var loadLib=function(url){_vwo_code.load(url, { dSC: true, onloadCb:function(xhr,a){window._vwo_mt_l=true;if(xhr.status===200 || xhr.status===304){if(!window._vwo_wt_f)return window._vwo_mt_f=xhr.responseText;_vwo_code.addScript({text:xhr.responseText});delete window._vwo_wt_f;}else{if(gcpfb(a,loadLib,xhr.status)){return;}_vwo_code.finish("&e=loading_failure:"+a);}}, onerrorCb: function(a){if(gcpfb(a,loadLib)){return;}window._vwo_mt_l=true;_vwo_code.finish("&e=loading_failure:"+a);}})};loadLib(_vis_opt_lib);VWO.load_co=function(u,opts){return window._vwo_code.load(u,opts);};;;}}catch(e){_vwo_code.finish();_vwo_code.removeLoaderAndOverlay&&_vwo_code.removeLoaderAndOverlay();_vwo_err(e);window.VWO.caE=1}})();

Marketplace®

Daily business news and economic stories
Dec 27, 2024

How China’s EV market could endure higher tariffs

Marketplace’s China correspondent Jennifer Pak explains the factors that have made Chinese EV makers competitive and could keep them competitive in a high tariff world.

It’s fair to say China dominates in electric vehicle sales. The country is the world’s biggest consumer of electric cars and has dozens of automakers competing in the space. Last year, Chinese companies sold about 9.5 million EVs and plug-in hybrid cars.

But the industry faces mounting trade pressures. The Biden administration imposed a 100% tariff on Chinese EVs, which President-elect Donald Trump is expected to continue. Meanwhile the European Union recently raised tariffs up to 45%, citing concerns that Chinese government subsidies give its companies an unfair advantage.

Subsidies certainly help, but there are other factors giving Chinese EVs an edge. Marketplace’s Meghan McCarty Carino spoke with Marketplace’s China correspondent Jennifer Pak about how those factors could keep Chinese EV makers competitive, even in a more restrictive global market.

The following is an edited transcript of their conversation.

Jennifer Pak: There are multiple factors, and different people will emphasize different points to it. So one of the things is China has a complete supply chain. It has cheap labor. There’s fierce competition amongst all of the Chinese companies here. There’s a big demand, a big market and subsidies. According to a consultancy, Automobility, they say that batteries account for over half of the cost of the EVs. So if you can imagine, China controls the processing of the raw materials all the way down to the assembly, it means you can negotiate good prices, especially if you order in massive quantities. So if you, you know, have more volume, then prices per unit comes down. And then there’s also cheap labor. So for example, in the U.S. last year, it was $28 per hour for an autoworker, whereas when we went to Central China, at one of the BYD factories in Changsha, we spoke to assembly workers who said they earned about $1,000 a month, which is pretty good for factory work in China, but because of the amount of overtime they have to put in, it works out to at best $3.60 an hour. So that’s quite a difference from $28 an hour.

McCarty Carino: And when we say that Chinese EVs are cheaper, we should specify, I mean, there are several models that are less than $20,000, right?

Pak: Yes, for sure, but a lot of the companies want to get a higher profit margin, so in fact, they want to sell the higher end ones. And what we’ve been told by experts is that even if they compare to their relative peers, you know, it’s still cheaper because they have better features, or they put more features into the car.

McCarty Carino: As it becomes kind of increasingly difficult to sell to Western markets, do you think these competitive advantages hold up down the road?

Pak: Yes, for the simple reason about the battery, that supply chain being locked in China right now is really essential to keeping prices low. The labor cost is less so because actually wages have become higher and higher, and factories are becoming more automated, so that’s becoming less of a factor. But the other thing that we were talking about is value for money, right? So Chinese EV companies are not really looking to export its cheapest models. Certainly, certain countries would want that, but what they want is to get higher profit margins. And China has an advantage in that it doesn’t just manufacture EVs, it manufactures quite a lot of things that go into the EVs. Like, for example, I went into one of the cheaper models. It was $18,000, it’s the BYD Qin, and it’s super basic, so basic that in the back there’s no air vents, there’s no entertainment system, but now the replacement model comes automatically with an app where you can remotely start the air conditioning. It has some voice control functions. So it’s these sort of “braggable” features in an EV which would prompt consumers to buy and I think as we go further down the road and as more companies start producing EVs, I think that might be one of the factors and China is doing it pretty well. So we’re not talking about just cheap but maybe better value for money, might be a better term.

McCarty Carino: Most Chinese EVs are being sold in China. It is by far the biggest consumer of EVs globally. But what’s the experience like driving an EV in China, how is the infrastructure for charging?

Pak: So right now, especially in all of the mega cities, most, if not all of the taxi fleets have turned into electric vehicles. Ride share platforms as well have also basically forced drivers to change to EVs, like they’ll put a time limit on gas powered cars, like how many years you can have on that car before you have to switch over. So actually, in the whole consumer experience, it’s very common to take electric vehicles, and oftentimes you wouldn’t even really know, because on the interior, especially the cheaper models that you get in the taxis, it just looks like a normal car. It’s just pretty bare bones. And you don’t notice much about the charging facilities, because they are everywhere. As of the end of 2023, there were 8.6 million, and as of the end of October this year, we’re now getting close to 12 million, so they’re building the infrastructure rapidly.

More on this

We can’t talk about Chinese EVs without mentioning the biggest name in the game: BYD, which stands for Build Your Dreams. The company is frequently spoken of in the same breath as Tesla. And earlier this year BYD actually reported higher quarterly revenues than Tesla for the first time.

Tesla still led in net profits and sales of pure electric vehicles. BYD also sells plug-in hybrid cars so their total unit sales are not completely apples to apples.

But speaking of Tesla, Jennifer reminded us that Tesla was also a beneficiary of Chinese subsidies thanks to its Shanghai Gigafactory. And Tesla’s easier access to China’s “complete supply chain” as Jennifer put it is also an important reason why the company is still at the top.