Stories Tagged as
Influencers
Reviews or "paid promotional content"? Amazon is paying users to make videos of its products
by
Kai Ryssdal
and Sofia Terenzio
Mar 7, 2024
The online retail behemoth is selling access to its sizable platform to gig workers, says Caroline O'Donovan of The Washington Post.
This van life-er left her corporate job for a life on the road
Feb 29, 2024
Abby Joselyn planned to live out of her van for two years. But now, a year and a half into her vanlife journey, she "can't imagine being done in six months."
Apparel brands turn to #curvy influencers to court online shoppers
Jan 26, 2024
In the increasingly online women’s apparel market, mid-size and plus-size influencers play a critical role in steering retail dollars toward brands.
Content creator economy is everywhere, but labor data and protections are sparse
by
Kai Ryssdal
and Sean McHenry
Nov 9, 2023
The government has virtually no data on this mostly unregulated, $250 billion global industry, says Drew Harwell of The Washington Post.
The search for the perfect "dupe" might be more valuable than the dupe itself
by
Kai Ryssdal
and Sean McHenry
Jun 7, 2023
"It's gotten to the point where the logic of dupes has been sort of flipped on its head," said Sangeeta Singh-Kurtz. "And people are spending more time and in some cases, more money dupe-hunting than they would if they just bought the original."
Mississippi record store enlists student influencers to help business
Feb 24, 2023
Phillip Rollins, owner of Offbeat, wants to attract more college students and give them a place to hang out.
What's up with celebrities and cryptocurrency?
by
Kai Ryssdal
and Andie Corban
Jun 10, 2022
"Celebrities are rich for reasons having nothing to do with their crypto investments," says Vox's Emily Stewart.
For public good, not for profit.
Why are there so many celebrity beauty brands?
by
Reema Khrais
and Andie Corban
Jan 17, 2022
Beauty reporter Cheryl Wischhover says social media and industry profits are behind the abundance of celebrity makeup and skincare lines.
In the post-“Survivor” economy, it's all about contestants’ brands
by
Kai Ryssdal
and Maria Hollenhorst
Oct 11, 2021
Social media has changed the game for former contestants on the CBS reality show “Survivor,” according to “Ringer” contributor Mara Reinstein.
Conservatives flock to Parler, social media app funded by GOP donor Mercer
by
Scott Tong
Nov 16, 2020
One issue for influencers is that joining a perceived ideological site like Parler could turn off some online fans.